Put our experience to work for you.

LPB advisors is a marketing consulting firm specializing in the outdoor and sustainable living space. We provide deep market analysis, identify untapped platform opportunities, and craft winning business strategies. Our principals have real-world experience managing businesses in this space and deep skills in marketing, sales, research, digital, and sponsorship to help you develop the Opportunity Outdoors.

164 Million

Americans engage in outdoor activities

26% Growth

and increasing for 7+ years

54% Age 6+

participated in at least one outdoor activity

14% Increase

in participants 55 years and older

Explore the Opportunity Outdoors

Our Space

Our space is everyone's place to enjoy and protect

Industry Spotlight

Exciting stories, news, and people in the outdoor industry that caught our attention

Our Work

Case studies and research projects we've done to help our clients shape the way we live, interact with the environment, and play outdoors

This Is Us

Who we are, what we can do for you, and our favorite outdoor activities

Spectator sports capitalize on sedentary viewers.

The opportunity outdoors is underutilized compared to spectator sports, which have benefitted from a model built to monetize fans versus participation.

But now that's changing.

More than 164 million Americans participated in outdoor activities in 2021.

That's up 26%, with growth in every demographic. Outdoor recreation / competition represents one of the most vibrant markets today, capitalizing on the positive trends that are inspiring people to get outside.